Sales — slides
Financial Literacy Club
Entrepreneurship · Lesson 7
Sales
Turning interest into customers without being pushy.
10-minute lesson · learnwithflc.org
Sales · 1 / 18
Financial Literacy Club
Entrepreneurship · Lesson 7
Sales
Turning interest into customers without being pushy.
10-minute lesson · learnwithflc.org
Today's goals
By the end of class, you'll be able to…
- Describe the steps of a simple sales conversation
- Respond to objections as questions
- Ask for the sale honestly and respectfully
Warm-up
Think of a time a salesperson helped you and a time one annoyed you. What was different?
Think, then write your answer.
The big idea
Sales
Turning interest into customers without being pushy.
Entrepreneurship · Lesson 7
Good sales isn't pressure. It's helping someone decide whether your product solves their problem — and being honest when it doesn't.
Entrepreneurship · Lesson 7
- 1
Start the conversation
Be friendly and relevant, not pushy.
- 2
Ask and listen
Learn their situation before talking about your product.
- 3
Connect to their problem
Explain how you solve what they just told you.
- 4
Handle concerns
Objections are questions. Answer them honestly.
- 5
Ask for the sale
Many people never actually ask. Do it clearly.
- 6
Follow up
Thank them, check in, and ask for referrals.
Vocabulary
Objection
A reason a customer hesitates — price, timing, trust, or doubt it'll work. It's usually a request for more information.
Entrepreneurship · Lesson 7
The honest "no"
If your product isn't right for someone, say so. Honesty builds trust and referrals that last longer than one sale.
See it
Start the conversation, ask questions and listen, connect your product to their problem, handle concerns honestly, ask for the sale, and follow up.
Start
Friendly, relevant
Listen
Their situation first
Connect
To their problem
Answer concerns
Honestly
Ask & follow up
Clearly, then thank them
Real example
"$12 is kind of a lot"
A classmate tells Marcus his price feels high. Instead of arguing or instantly discounting, Marcus asks a question:
- Marcus: "Totally fair. What do you usually do when they get dirty?"
- Classmate: "I tried scrubbing them and kind of ruined one pair. They were $90."
- Marcus: "That's exactly why I started. $12 is a lot less than a new pair — and you'd have them back tomorrow for the game."
He didn't pressure or discount. He connected the price to the classmate's own experience — and then asked, "Want me to grab them after school?"
Activity · pairs · 12 min
Role-Play Rounds
- Partner A sells a sneaker-cleaning service; Partner B is a customer with an objection card: “It's too expensive,” “I'll think about it,” or “I can do it myself.”
- Follow the steps: open, ask questions and listen, suggest a solution, handle the objection, and ask for the sale.
- After three minutes, B gives one piece of feedback. Switch roles with a new objection.
Check for understanding · 1 of 3
A potential customer says, "I'm not sure it's worth the price."
What's the best response?
- AImmediately cut the price in half
- BAsk what they currently do about the problem, then connect your value to their answer
- CTell them they're wrong
- DWalk away
B. Ask what they currently do about the problem, then connect your value to their answer
Objections are requests for information. Understanding their situation lets you show real value — or learn it's not a fit.
Check for understanding · 2 of 3
In a good sales conversation, you should talk more than the customer.
- True
- False
False
Listening first tells you what matters to them. Then you can explain how you help.
Check for understanding · 3 of 3
Which step do new sellers most often skip?
- AIntroducing themselves
- BClearly asking for the sale
- CDescribing the product
- DSmiling
B. Clearly asking for the sale
Many people explain, answer questions, and then never actually ask the customer to buy.
Remember
Key takeaways
- Sales = helping someone decide.
- Listen before you pitch.
- Objections are questions.
- Actually ask for the sale.
- Honesty earns referrals.
Discuss
Talk it over
- Think of a time someone sold you something well. What did they do?
- What's the difference between persuading and pressuring?
Exit ticket
What's the best way to think about an objection?
Answer on your exit ticket before you leave.
Nice work today.
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